Fuji brings Instax integral instant film to the US

According to this press release, Fuji is finally bringing their integral instant film (sorta similar to Polaroid 600 and Spectra) to the US. Here’s the meat of it:

"In recent months, as availability of instant film has dwindled, we’ve received inquiries from customers in a range of markets here in the U.S. including health care, law enforcement, insurance, real estate, and others, who really need to continue using a traditional instant film solution" said Christian Fridholm, vice president of marketing, consumables, Imaging Division, FUJIFILM U.S.A. "We believe that people familiar with instant photography, but who are new to the Fujifilm Instax brand, will be impressed with the intuitive design of the Instax 200, and will be especially pleased with the vivid colors and bright whites delivered by our Instax Instant Color Film."

The Instax 200 and Instax Instant Color Film will begin shipping in late December and will be available for purchase through Fujifilm’s professional dealer network. MSRP for the Instax 200 is $69.99 and a 20-pack of Instax Instant Color Film is $28.99.

The Fujifilm Instax System offers an appealing alternative to previous users of Polaroid cameras utilizing Polaroid Type 600 Films…

$28.99 for 20 shots is on the high side, but I’ve seen it cheaper online from several Canadian resellers.

For more info, check out Fujifilm USA’s Instax web page and Instax system PDF data sheet.

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